Kristin Tyndall
VP of Marketing
What I do at Pinpoint
Hi, I'm Kristin, the Head of Marketing at Pinpoint. We’re a high-growth, bootstrapped HR-tech start-up building and selling software that helps in-house talent acquisition teams attract, hire, and retain the best talent.
Our marketing team is focused on driving revenue, educating our audience, and building our brand. My job is to:
Our marketing team is focused on driving revenue, educating our audience, and building our brand. My job is to:
- Build a marketing team that we enjoy being part of, and that’s attractive to others to join
- Ensure we hit our revenue goals
- Build a brand that people know, like, and trust
- Offer a stand-out marketing experience for our prospects
- And help you do the same.
Why Pinpoint
If you want to contribute to helping companies learn better ways to hire, and help shape an inclusive and engaging culture at our growing startup, this is the place for you.
If you want to grow your career fast, and leave with a story of how you made a meaningful impact on a high-growth business, this is the place for you. Want to try something new? Go ahead!
If you're attracted to the challenge of working for a bootstrapped business and finding ways to work 1% smarter than our VC-backed competitors in a crowded industry, this is the place for you.
If you want to grow your career fast, and leave with a story of how you made a meaningful impact on a high-growth business, this is the place for you. Want to try something new? Go ahead!
If you're attracted to the challenge of working for a bootstrapped business and finding ways to work 1% smarter than our VC-backed competitors in a crowded industry, this is the place for you.
Who am I?
As a marketing leader, I care about driving revenue (not vanity metrics), pushing our industry forward, and building an innovative brand.
I gravitate toward industries that make a meaningful impact in people's lives. I'm a true believer in building great workplaces, and I love working for a company that's making it easier for the right companies and the right candidates to find each other.
Most of my marketing experience is in content, websites, and SEO, but I've also spent time in ops, demand gen, and product marketing. I'm excited to grow the marketing function at Pinpoint and can't wait to see what we can achieve together.
I gravitate toward industries that make a meaningful impact in people's lives. I'm a true believer in building great workplaces, and I love working for a company that's making it easier for the right companies and the right candidates to find each other.
Most of my marketing experience is in content, websites, and SEO, but I've also spent time in ops, demand gen, and product marketing. I'm excited to grow the marketing function at Pinpoint and can't wait to see what we can achieve together.
Advice for prospective candidates
I look to hire people who are smarter than me, who I can trust, and who I believe are the future leaders at Pinpoint as we scale.
As a manager I care about (in no particular order):
As a manager I care about (in no particular order):
- Doing what you say you will when you say you will
- Taking initiative
- Being honest if you screw up (and taking responsibility for fixing it)
- Asking for help when you need it
- Keeping your personal growth trajectory ahead of the business growth trajectory